Here’s a polished blog-style article showcasing some of the best finance-sector affiliate programs in India, highlighting what makes them stand out, and offering tips to help you monetize effectively.
Best Finance Affiliate Programs in India (2025)
1. Axis Bank Credit Card Affiliate Program
Earn between ₹2,250–₹2,700 per lead, depending on the card type (especially premium cards like Magnus, Atlas, Infinite) upon card activation. Bespoke rewards across lifestyle segments make this ideal for personal finance blogs.
(EarnKaro, Cuelinks)
2. Acko Insurance Affiliate Program
Offers strong commission rates by vertical:
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Travel insurance: 21–25.2%
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Health insurance: 26.25–31.5%
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Bike insurance: 24–28.8%
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Car insurance: 23.62–28.35%
Also includes earning from renewals—great for longevity.
(Cuelinks)
3. ICICIDirect Affiliate Program
As a trusted broker under ICICI Bank, this program is evergreen. You earn ₹82.50–₹99 per lead, triggered when users sign up and begin investing.
(Cuelinks)
4. Paytm Money Affiliate Program
Popular fintech app offering investments, SIPs, mutual funds, and more. Earn ₹468.75–₹562.50 per sale, with additional commissions for app installs and registrations.
(Cuelinks)
5. Bajaj Finserv Affiliate Programs
Covers multiple verticals like health insurance, EMI cards, and CIBIL checking. Leveraging a trusted brand, these offer broad reach and varied monetization potential.
(Cuelinks)
6. Zerodha Partner Program
India’s largest retail stockbroker offers commission when users open a Demat account and begin trading. Ideal for creators covering investing basics and stock walkthroughs.
(karboncard.com)
7. Citibank India Affiliate Program
Straightforward and high‑value: earn ₹1,999–₹2,000 per referral across all product lines. Great for bloggers or platforms covering premium financial products.
(Lasso)
8. Interactive Brokers (IBKR) Influencer & Publisher Programs
No fixed cap on earnings. Payout depends on performance—via clicks (CPC) and results. Offers flexibility in promotion frequency and dynamic CPC adjustment.
(Interactive Brokers India Pvt. Ltd.)
High-Paying Global Finance Affiliate Programs (Accessible from India)
Lead Stack Media
Excellent for loan- and debt-related niches, offering up to $300 per accepted lead, potentially even $350+ for top performers. Weekly payouts and 90% revenue share make it highly attractive.
(m.thewire.in)
eToro Affiliate Program
In global markets such as crypto and stocks, eToro affiliates can earn up to $250 per CPA (cost per acquisition).
(wecantrack)
Choosing the Right Program: What to Consider
Factor | Why It Matters |
---|---|
Commission Structure | High payouts (like Citibank ₹2K/referral) may outweigh lower but recurring commissions (like ICICIDirect). |
Audience Fit | Finance-savvy audience? Opt for trading accounts (Zerodha, ICICIDirect). Broader audience? Go for insurance, credit cards, banking. |
Trust Factor | Reputable brands (Axis, Bajaj, Citibank) convert better due to credibility. |
Verdict Repeat Value | Issuing-based programs with renewals (like Acko) yield sustained income. |
Global Bonuses | High-dollar affiliate opportunities like Lead Stack and eToro are valuable for monetizers targeting India and abroad. |
Pro Tips: Maximize Your Affiliate Revenue
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Blend Multiple Niches: Mix cards, insurance, and trading to diversify.
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Educate Deeply: Write comparison blogs (“Zerodha vs ICICIDirect”), tutorials (“How to get Axis Magnus card”), and user guides.
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Promote Renewals: For insurance, highlight benefits of renewing—captures recurring commissions.
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Use Analytics Tools: Track best converters and optimize.Know what your audience clicks.
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Feature High-Payout Programs Prominently: Use banners and CTAs for Citibank, Acko, or Paytm Money.
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Localize Content: Indians appreciate terms like “₹0 brokerage,” “exclusive rewards,” etc.
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Test Global Options: If your audience includes expats or global investors, integrate eToro or Lead Stack Media.
Sample Affiliate Program Round-Up (For a Finance Blog)
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Axis Bank – High payouts for credit card activations
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Acko Insurance – Broad insurance verticals, attractive commissions
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ICICIDirect – Beginners investing in stocks/SIPs
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Paytm Money – Popular fintech app, good install/registration yield
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Zerodha – Strong brand for investment beginners
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Citibank – High per-referral commissions
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Interactive Brokers – Flexible CPC model for serious influencers
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Lead Stack Media – Top returns for loan/debt-focused affiliates
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eToro – Access to global trading affiliate revenue
This wrap-up should help you write a compelling, actionable blog post on the best finance affiliate programs in India in 2025—with a blend of domestic and international options matched to various audience types. Let me know if you’d like help structuring the blog, crafting email campaigns, or comparing commission models!
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